Book Brief: Turbo Growth by Travis Ray Chaney

Book Number 3 on my Book-a-Week list for 2011 – Turbo Growth by Travis Chaney

 

Travis Chaney totally ROCKS! His work is amazing. His book is amazing. I have had the pleasure of getting to know Travis personally over the last few months, and each time we talk, he impresses me more with his knowledge, his leadership, his incredible results, his giant heart, and his undying passion for helping financial advisors achieve their dreams.

Travis’ mantra is “Be bullish on life!” and that describes Travis to the core.

In the opening pages of the book, Travis describes how to use it as a “playbook” and how throughout the book he will help you shift your thinking from trying to make money to adding value to the lives of the people you work with. And isn’t that what we all want? For our lives to have meaning and our work to add value to others? Of course, we also want to make money. Travis’ book describes how in the process of truly understanding what it means to add value to people’s lives in your own authentic way, you will also figure out how to make more money than you’ve ever made before. And he has years of results with many highly successful clients to prove it.

The book is very easy to read and absorb because of the way Travis organized the themes in each chapter: Core Concepts, Turbo Growth Moments, Mind the Mindset, Drew to the Rescue!, The Turbo Growth Training Guide, and at the end of the book, a “Ten Minute Turbo Growth Refresher Course” summarizing all the key concepts in the book. Each chapter also includes the continuing saga of “Andy the Advisor”, a struggling advisor who makes many of the common mistakes Travis sees in the clients he coaches. Andy’s character is so true-to-life that you really feel his pain, and I almost immediately found myself wanting to shout words of encouragement and advice to him. I looked forward to each chapter, in large part to find out what Andy was up to and whether he could figure out how to turn his life around!

Travis’ wisdom and practical exercises throughout the book make it a must read for every financial advisor, no matter what their experience or level of success in the career. And even if you aren’t a financial advisor, but simply want to raise the level of your game – and who doesn’t? – you will find this book extraordinarily inspiring.

In the words of Siskel and Ebert, I give this book two thumbs way, way UP!!

Click here to order the book

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